Environmental Awareness Blog » Videos

Coalition of the Willing

Nicolas — Fri, 30 Jul 2010 16:23:45 +0000

'Coalition of the Willing' is a collaborative animated film and web-based event about an online war against global warming in a 'post Copenhagen' world.

‘Coalition of the Willing’ has been Directed and produced by Knife Party, written by Tim Rayner and crafted by a network of 24 artists from around the world using varied and eclectic film making techniques. Collaborators include some of the world’s top moving image talent, such as Decoy, World Leaders and Parasol Island.

The film offers a response to the major problem of our time: how to galvanize and enlist the global publics in the fight against global warming. This optimistic and principled film explores how we could use new Internet technologies to leverage the powers of activists, experts, and ordinary citizens in collaborative ventures to combat climate change. Through analyses of swarm activity and social revolution, 'Coalition of the Willing' makes a compelling case for the new online activism and explains how to hand the fight against global warming to the people.

Website : coalitionofthewilling.org.uk

Path of a cigarette – Mountain Riders

Nicolas — Thu, 22 Jul 2010 14:12:30 +0000

Our wastes pollute water, soils and food chain.
Reduce them.

A film from Philippe Valette and Eric Daugu.

Mountain Riders - Respect for the mountain environment, identification of alternatives for sustainable development in mountain resorts.

Tear Transporter – Thamnos for PETA

Nicolas — Tue, 06 Jul 2010 16:21:55 +0000

Meet your meat...
People for the Ethical Treatment of Animals
Images curtesy of PETA and Animalsvoice
Music by Annemarie Borg and Tomas Weiss
Edited by Annemarie Borg

Links:
Thamnos
Annemarie blog
PETAEurope

Solo un Planeta, Deforestation – Young & Rubicam

Nicolas — Sat, 26 Jun 2010 15:13:45 +0000

The famous football field everyone names when talking about deforestation.

Advertising Agency: Y&R Buenos Aires, Argentina
Chief Creative Officer: Martín Mercado
Creative Directors: Rodrigo Ruiz, Alejandro Sibilla
Art Director: Damián Garófalo
Copywriter: Silvio Caielli

Shell in the Niger Delta – Amnesty International

Nicolas — Wed, 26 May 2010 13:40:47 +0000

The Financial Times had refused to publish an advert hostile to the oil company Shell and outraged the UK branch of Amnesty International.

The paper left it until the last possible moment to pull the hard-hitting ad, which was due to appear to coincide with Shell‘s annual meeting in London. The Metro and The Evening Standard published the ad.

Tim Hancock, Amnesty International UK’s campaigns director, replied:

“The decision by the Financial Times is extremely disappointing. We gave them written reassurances that we would take full responsibility for the comments and opinions stated in the advertisement.

“Both The Metro and The Evening Standard had no problems with running the ad.”

“The money to pay for the advertisements came entirely from more than 2,000 individuals online, who we’d asked to fund an ad campaign targeting Shell’s AGM – and it really caught their imagination. And I am sure these supporters will share with us our sense of deep disappointment.”

Amnesty launched too a video:

Shell in the Niger Delta from Amnesty International on Vimeo.

From Amnesty International.
Source : The Guardian.

Earth Day: Give Earth a Hand – Greenpeace

Nicolas — Mon, 10 May 2010 13:39:02 +0000

This fragile Earth deserves a voice. It needs solutions. It needs change. It needs you.

Credits: Avion postproduction, Barrandov Studios, Enzo Cinne, Panther Prague, Vantage Film Prague, Stillking Films and Juraj Rothenbühler.

Music and sound design by Hecq.

Full credits to be found at http://www.danielbird.net

It’s not a planet, it’s our home – WWF

Nicolas — Fri, 30 Apr 2010 16:45:45 +0000

Created as a collaboration between World Wildlife Fund (WWF), Ben Lee and Leo Burnett, "Space Monkey" carries a message about our planet, and features Ben Lee's track.

Track : "Song for the Divine Mother of the Universe".

Bedtime Stories – Act On CO2

Nicolas — Wed, 28 Apr 2010 14:39:29 +0000

A father tells a story to his daughter before it falls asleep. In this story, the Earth warms, storms and floods are increasing and cities are submerged ... because of the CO2 released by heating, cars, etc.. This advertisement, is the subject of controversy in Britain since some find it too directly influence public opinion on a controversial topic: 700 complaints have been made to Ofcom (the British equivalent of SHA) and nearly 1,000 others to the verification authority Advertising (ASA).

Source: UK Department of energy and climate change

Raincampaign, ephemeral green advertising

Nicolas — Mon, 19 Apr 2010 15:01:09 +0000

A new form of advertising is being tested in the Netherlands: an advertisement that appears only fleeting in the rain.

Misterwilson in Amsterdam company behind this test was placed on 500 different sites, advertising that is visible in the wet and dry weather invisible ... The whole trick lies in using an environmentally friendly product ( they provide ...) which remain active about 8 weeks.

Another one

Good idea, na?

Website

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The Story of Bottled Water

Nicolas — Sun, 18 Apr 2010 12:28:16 +0000

The Story of Bottled Water, released on March 22, 2010 (World Water Day) employs the Story of Stuff style to tell the story of manufactured demand—how you get Americans to buy more than half a billion bottles of water every week when it already flows from the tap. Over five minutes, the film explores the bottled water industrys attacks on tap water and its use of seductive, environmental-themed advertising to cover up the mountains of plastic waste it produces. The film concludes with a call to take back the tap, not only by making a personal commitment to avoid bottled water, but by supporting investments in clean, available tap water for all.

Our production partners on the bottled water film include five leading sustainability groups: Corporate Accountability International, Environmental Working Group, Food & Water Watch, Pacific Institute, and Polaris Institute.

And, for all you fact checkers out there, http://storyofstuff.org/pdfs/StoryOfB...

credits : http://storyofbottledwater.org/